Growth Hacker? Or Growth Marketer?

Growth Hacker? Or Growth Marketer?

I don’t like the way the word “hack” is being thrown around willy-nilly, especially in regards to marketing. And according to some definitions, I’m actually a growth hacker. I don’t like it. Last week my colleague (read: boss) Danny Sullivan tweeted: The term “growth hacking” never registered on my radar until recently. Now I’m seeing […]

Dear LinkedIn, Please Fix Your Stuff

Last week I read that Chris Brogan closed his LinkedIn account because it was no longer working for him. Not just “not working” in that it doesn’t drive business or suit his needs, it actually wasn’t working. I like LinkedIn, I really do. I like that you can export contacts and in fact reinstate your […]

Google+ Mostly Guys? Google Even Thinks I’m A Guy

Google+ Mostly Guys? Google Even Thinks I’m A Guy

There’s been lots of talk lately about how Google+ users are mostly male. I consider myself a heavy G+ user, but funny thing is, according to Google’s ad preferences, Google also thinks I’m male. It’s probably because I use Google+ that Google thinks I’m male. But who knows.

Humility, Twitter Reciprocity and Not Being Famous

Humility, Twitter Reciprocity and Not Being Famous

A month ago now I was at SMX West in San Jose, meeting up with good friends and colleagues, and meeting many for the first time as well. I had the pleasure to be introduced to someone well-known in the search space. We had a few great discussions over the course of 3 days, and […]

A Case Study In Outsourcing Ridiculous Titles on Twitter

It’s nearly midnight, I completed my first blog post in three months, and get stuck on a decent title. I take a break and hop on Tweetdeck to share my lament. The recommendations come fast and furious: “Bing Biz Portal Kills Google Places SEO while PANDA is a +1 addict” “10 Tips About Google +1, […]