Tag Lines For Me - Martin Bowling’s Zima Contest For You

by monicawright on September 17, 2008

Every time a think of working on this blog what comes top of mind is that I really, really need a tag line. When I first started I thought I needed a good blog name, but a tag line would be better. And for some reason, after years in marketing, I still can’t think of a good one. I do much better at other people’s stuff.

So yesterday I saw Martin Bowling’s Zima Meme Contest (just learned the term meme and it’s not the Grandma who lives in Lewiston, Maine). Off the cuff I twittered I’ll enter anyone for the Zima contest who suggests a tag line. Of course, I got a few right away, because my Twitter community is so generous:

Martin Bowling Loves Zima, even with the cap on.

Martin Bowling Loves Zima, even with the cap on.

@robmills: “Teaching SEO Kata” and “Kicking the crap out of search engines”

@chuckallied: “Monica Wright. Never Wrong.”

@mikekirkwood: “monicawright.com: where Monica and good combine into form.”

For each, I’ll twitter a Zima-flavored haiku, keeping under 140 characters, and incorporating their handle. (I’m not going to use the “@” as a syllable, gives me more fodder that way). What I’ve got so far:

1. Teaching SEO Kata.

@robmills now drinking

SEO Zima.

2. @robmills tweets 2 me:

Kick the crap out of search engines.

Zima kicks my ass.

3. @chuckallied is awesome:

Monica Wright. Never Wrong.

But is Zima Wright?

4. @mikekirkwood “me plus

good = form. Zima? Lose

form, balance and cookies.

Btw – don’t you just love the sample images that come with the WordPress Thesis theme? Gotta do something about that too. I’ll work on making that Zima flavored through October 3.

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Yes it’s Under Construction

by monicawright on August 1, 2008

Yes I _do_ have a clue and am not happy with the layout. This blog is still under construction while I finish making the transition from Blogger to WordPress. Once I make the rest of the site look lovely I’ll make an announcement.  Otherwise feel free to say hi, I’ll get back to you. Thanks for stopping by!

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The Technical Struggle of Converting to WordPress

by monicawright on July 28, 2008

I was reading SEOBook’s post on how to migrate blogs from Blogger to WordPress , excited to see a step-by-step process for something I really need to get on since WordPress provides a lot more flexibility and customization. But once I saw the first step, I started to panic:

Step 1: Download and install Wordpress (also requires setting up a MySQL database).

Umm, I don’t have a clue on how to set up a MySQL database. Or hack CSS by hand, or create conditional php statements, or rewrite .htaccess files. So how am I supposed to take advantage of the SEO benefits WordPress provides when I’m technically lost?

I consider myself technically-savvy, many colleagues and friends can attest to that. But after I read that blog post I started thinking of the value of marketing vs. technology. Where does search marketing really fall? If I had the best, most up-to-date technology, will search follow? It’ll help I’m sure, but unless I create value, fill a need, and engage with community, does it really matter?

So I’m still considering WordPress because it really is better. But what I may just do is just provide a static link back to Blogger. That sounds nasty, it won’t be well-optimized, but I just don’t have time to learn php. I could always just stick with Blogger and forget about WordPress altogether. Unless someone out there feels generous and wants to help - I’ll be happy to reciprocate.

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I was an Age of Conversation Contributor and Didn’t Even Know It

by monicawright on June 26, 2008

This is a short post about social media going full circle. Not about long lost relatives, or high school buddies, but a story about social network and social media and why people should just get it.

This morning I checked my email to find a LinkedIn request from Jay Ehret. I don’t know Jay Ehret, but thanks to LinkedIn they require a little information to invite connections. According to Jay, I was a “Business Partner” (more like contributor) to the new Age of Conversation book coming out later this year. This is not completely out of the blue, a few months ago I did contact the editors about contributing, but never heard back. In the meantime, I changed jobs — alas, email — and assumed they found better, more qualified, more enlightening contributors than I could ever be.

But wait, there’s this random guy who said I am. So I did a little research, and found my name on a list of 275 people.

So I contacted Drew and Gavin, hoping it’s not too late to provide a chapter for the new 2008 edition of “Age of Conversation: Why Don’t People Get It?”. Of course it is, they’ve tried contacting me at MaineToday.com and never heard from me. Darn. Maybe next year.

But the point — social media was used to connect with me about writing about social media. Even better, the premise of the book is that people don’t get it. What’s not to get? Here’s your example.

And I’m still going to get the book.

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