Posts tagged as:

Social Media

Inevitable: twitter.google.com

by Monica Wright on October 22, 2009

Yesterday Google Announced its search deal with Twitter that will include tweets in search results.
Google incorporating real-time search of course is not at all shocking. Twitter already secured a search deal with Bing (Facebook was in that deal too), and the impact of up-to-the-minute search results is nothing to sneeze at. Plus, the Twitter search [...]

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Overexposure vs. The Fear of Obscurity

by Monica Wright on September 18, 2009

I was just recently asked to speak at a local, sold out social media event that has been getting a ton of exposure.
Unfortunately, I had to decline. Why? Well, there are a slew of factors really. But first please allow me to indulge in a few thoughts I have been having about social media, networking, [...]

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Monica Wright: Certified Viral Marketing Scientist

by Monica Wright on April 3, 2009

By Dan Zarrella
What is Viral Marketing Science?
It is most efficacious to look at social and viral marketing on a campaign level, evaluating viral marketing campaigns as a whole instead of each individual component. Viral marketing science is all about figuring out what and how things spread, as opposed to the more general “how communities interact [...]

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