by Monica Wright on March 9, 2009
Recently I have been getting quite a few questions about where does social media marketing fit into an organization – is it marketing? Is it content? PR? Does the Web department manage it? (Ack! NO! Please don’t!)
To be frank, it’s all of that and a bit more. I have always described the role as a [...]
Tagged as:
Marketing,
SEM & Social Media,
Web Strategy
by Monica Wright on May 19, 2008
Blending listings from news, images, video, local listings and book search engines, Universal Search from Google will be delivering video more often to the top spots. There are steps to take when thinking about marketing video online, which extends a lot further than just creating a channel on YouTube.
Basic SEO tactics still apply – video [...]
Tagged as:
Search Engine Marketing,
SEO,
Video,
Viral,
Web Strategy